Hulu Account Activation on Teslas

Repairing the Hulu login experience for connected web devices (2020)

connected web activations

Role: Product designer
Timeframe: 1 month
Problem: Users are unable to log into Hulu on their connected web devices.

There are a huge variety of platforms that Hulu is. supported on that aren't just TV, phones, and computers.  Tesla smart displays were one of these unique cases where users were running into a variety of wonky log in issues.

My role was to redesign the account activation flow. The final design leveraged a common usability pattern from TV surfaces, enabling a quick & familiar account activation experience.